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Hermes recently did a big revamp of their website to make the buying experience of scarves that much more fun. The new section is dubbed “La Maison de Carrés” and the new website allows customers to endlessly scroll through the entire online selection in one easy scroll. The new shopping experience is great for those who like to browse but has unlimited types of filtering available to allow for easier sorting, from size, price, color and scarf type.
Some negatives from the new format is that the interface appears to be more suitable to browsing on an Ipad or Tablet since its not too intuitive on how to close the sidebar (clicking anywhere else on the screen) as it doesn’t minimize automatically once you’ve picked your filter selections. Also, some of the videos of the models wearing scarves are not matched to the scarf you are currently viewing, although this is likely going to be remedied once all new videos are shot.
Try it yourself, the new Hermes “La Maison de Carrés” Scarves Store is Live!