Fendi's latest bag design the 3Baguette Bag, which was launched in the brand's Cruise 2015 Collection is part of an upcoming charity project. Fendi announced their collaboration with five style icons in celebration of the opening of Fendi's flagship store in Madison Avenue, New York. Rihanna, Sarah Jessica Parker, Jourdan Dunn, Rachel Feinstein and Leandra Medine have created their own designs of the 3Baguette Bag.
The bag will be available for auction starting on February 13 until March 13, 2015 on a dedicated website for the design collaboration. The proceeds of the auction will be donated to the artist's charity of choice. The bags will also be available on display at the newest Fendi boutique in New York.
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Fendi New York Madison Avenue
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Barbadian singer and actress Rihanna, has designed her 3Baguette bag with the iconic Fendi logo embroidered on the bag. The bag has croc handles, while the body is made of a mixture of different materials like velvet and mink with crystal stones. She has also designed a Micro Baguette Bag in gunmetal grey which features beaded embroidery, that can also be used as an accessory for the 3Baguette. Rihanna's charity is the Clara Lionel Foundation.
Sarah Jessica Parker
American Actress Sarah Jessica Parker, famous for her role as Carrie Bradshaw in Sex & The City, has designed her 3Baguette in a mix of elegant colors, black velvet, purple galuchat, with shades of blue and cream. While her Micro Baguette has been designed with the same colors such as purple and gold with gold chain handles, that will match perfectly with her 3Baguette. Sarah Jessica's charity is the Brain Trauma Foundation.
British fashion model Jourdan Dunn's personalised 3Baguette features a quote from her own tattoo, printed behind the bag's flap, “you owe it to yourself, set the world on fire.” The bag is made of various colors, black handles, yellow python flap, green nappa leather and gold hardware. Her charity of choice is Sickle Cell Disease Association of America, Inc.
American artist Rachel Feinstein's 3Baguette features a sea life theme made of beads, thread and crystals. Her Micro Baguette was inspired by portraits of Florentine Renaissance artists and has gold chain handles. Rachel's charity is the Naomi Berrie Diabetes Center.
Fashion Blogger Leandra Medine, also known as The Man Repeller, created her own 3Baguette in vibrant colors of neon blue and carrot orange. The design on the bag's flap was inspired by Moroccan embroidery. Her charity of choice is the Ovarian Cancer Research Fund.