For the first time Phoebe Philo is presenting the Celine Fall / Winter 2014 collection in a special exhibition in Beijing on May 22. This is along the heels of Balenciaga’s recent special show that occurred just last week.
The special runway show is to recognize the big part that China has to play in the brand’s growth, and the market is one of the top 5 for Celine. There are about 20 stores located in China with the Shanghai location expected to get an upgrade in the upcoming future. As usual details are kept to the minimum but keep an eye on social media for updates. It looks like attendees received a little Celine pochette with their invitations!
Update: The event preview can now be found here.
More information is updated as they arrive.