Proenza Schouler Spring/Summer 2016 Ad Campaign Featuring The Hava Bag

Ad Campaign, Brand Guides, Proenza Schouler, Spring-Summer 2016

Proenza Schouler Spring/Summer 2016 Ad Campaign Featuring The Hava Bag

561

Introducing the Proenza Schouler Spring/Summer 2016 Ad Campaign. The brand’s recent campaign features their latest bag design, the Hava Bag. The Hava is a flap bag with a rectangular chain strap, that was first seen in the Spring/Summer 2016 runway show. The ad stars Selena Forrest, Olympia Campbell and Nicole-Antonia Spagnola. Jack McCollough and Lazaro Hernandez have worked with an all women team in this campaign, with Zoë Ghertner as photographer and styling by Marie Chaix.

Gallery

Proenza Schouler Spring/Summer 2016 Ad Campaign 1
Proenza Schouler Spring/Summer 2016 Ad Campaign 4
Proenza Schouler Spring/Summer 2016 Ad Campaign 8
Proenza Schouler Spring/Summer 2016 Ad Campaign 10


Source: Proenza Schouler